Red Herring Advises GO.PL on its Sale to WP Holding
Target Company
GO.PL
Acquirer Company
WP Holding (Wirtualna Polska)
Advisor Role
Exclusive Sell-Side Advisor
Sector
Technology, Media & Telecommunications (TMT)
Subsector
AdTech / Digital Advertising Platforms
Location
Warsaw, Poland
Summary
Strategic Rationale
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Leadership Commentary
I found Red Herring somewhat by chance while searching for someone to help me sell my company. After my first conversation with Tomasz, I had a very positive impression. He described the entire process we would need to go through in great detail and provided me with a step-by-step outline of what he would do. This was extremely important to me, as it gave me visibility and control over where we stood at each stage. Once we identified a potential buyer, Tomasz guided me throughout the process. I must say that without his patience and experience, the transaction would never have closed. There were several occasions when I called him ready to give up, convinced it was over — but each time, he managed to steer the deal out of what seemed like a hopeless situation. As a result, we completed the entire process successfully. Thanks to Tomasz and Red Herring, we navigated what is an inherently difficult process for a small company, and I firmly believe it would not have been possible without him. — Konrad Giżycki, Owner of GO.PL
